REASONS WHY YOU DON’T WANT TO HIRE A MAKEUP ARTIST
(and their compelling counterarguments)
“It’s too expensive. I’m already spending $$$ on headshots, why should I pay more for makeup?”
Because it’s worth it. Makeup, like guacamole, is extra; but also like guacamole, it exponentially increases the outcome of the experience. I have found that clients who hire a professional makeup artist end up with a much wider range of polished images after a session, at a fraction of the total session cost.
“You can just fix it in Photoshop.”
Yeah, I guess so, but it’s just never going to be as good. Just like in any other medium which combines the physical world with digital processing, it makes much more sense to get the best possible photograph before taking it to the retoucher. Look at 1977 Star Wars vs. 1999 Star Wars- all those pre-computer practical effects still hold up today!
“I’m a dude.”
So? I’ve had makeup in every one of my headshots. Not super heavy or overdone, just covering up dark circles, redness, blemishes, and smoothing out my skin tone. Again, you’re investing in a great headshot, why not make it go from great to THE BEST EVER?! Also, having a makeup artist makes the option of starting with a beard and then shaving for the second part of the shoot a much more appealing possibility, as they’ll be able to clear up redness and razor burn.
“I know my face better than anyone; I’ll just do it myself.”
You could do that, but chances are good you’re not being photographed every day. My makeup artists understand which styles look best on camera, and which products interact best with the lighting we’re using. It’s like cooking- you may make an amazing omelette, but it’s always better when you go out for breakfast, because the people making the food are pros. Just like you're hiring me to take your headshot, you should hire a professional to do your makeup. (That said, please let our makeup artist know what your style is, if you have any favorite products, etc., That’s all really useful!)
“I don’t want another person at our session; you’re awkward enough as it is.”
Both of my favorite makeup artists are really lovely people who contribute so much more to your session than just makeup. They usually stick around and assist, which helps increase the possibilities for more locations and lighting scenarios. They are another set of eyes to help me catch details I may have missed, and I have to say, our banter is HILARIOUS.
I DEFINITELY WANT TO HIRE A MAKEUP ARTIST! BUT WHAT DO I WEAR?